March 7, 2021

Two-wheeler gross sales decline narrows in July, appreciable enchancment over June

MUMBAI: Wholesale of two-wheelers from factories to dealerships by 5 of the nation’s main producers recovered to virtually 90% of final years’ ranges throughout July as pent-up demand and the necessity for private mobility gained traction with motion restrictions easing throughout the nation.

5 main two-wheeler makers, particularly Hero MotorCorp, Honda 2Wheelers, TVS Motor, Bajaj Auto and Royal Enfield cumulatively despatched over 1.2 million automobiles to their dealerships throughout the nation in July. This meant a 23% progress in gross sales over the month of June, however a 13% decline over July 2019.

Market chief Hero MotoCorp led the restoration with gross sales of over 500,000 items, simply 1% shy of final 12 months’s quantity.

To be famous although, that the business’s gross sales had been greater in 2018 and the numbers in 2019 had been on the downward development in comparison with the height 12 months.


Specialists identified that it stays to be seen how a lot of the demand in July was resulting from gross sales pending from the months of April and Could when the federal government had imposed extreme motion restrictions to include the unfold of the Covid-19 pandemic. Therefore, it turns into essential to see whether or not the expansion momentum for two-wheelers sustains within the coming months or whether or not gross sales decline once more because the pending demand is slowly fulfilled.

In an announcement, Hero mentioned that gross sales had been aided by a wholesome uptick in retail demand. “Whereas there may be cautious optimism on the demand trajectory going ahead, gross sales proceed to be impacted by the micro-lockdowns in a number of elements of the nation. For the expansion momentum to proceed, it could be pertinent for state and native authorities to supply a steady and constant enterprise atmosphere because the scenario evolves,” the corporate mentioned in a press be aware.

Rival Honda Motorbike and Scooter India’s (HMSI) govt careworn the identical level. Whereas the corporate’s gross sales continued to develop sequentially since Could, “Intermittent regional lockdowns throughout India slowed down the retail momentum gained in June as the share of operational community dropped to 80% in July,” mentioned Yadvinder Singh Guleria, Director – Gross sales & Advertising and marketing, HMSI. “With India shifting to Unlock 3.0, we’re cautiously optimistic of the demand.”