March 7, 2021

Toyota all set to drive in compact SUV ‘City Cruiser’ throughout festive season



Toyota Kirloskar Motor (TKM) on Tuesday mentioned it’s coming into compact SUV phase within the nation with the launch of ‘City Cruiser’ mannequin throughout the upcoming festive season. The sub-four metre mannequin, primarily based on Maruti Suzuki India’s Vitara Brezza, will compete in a phase which has been witnessing strong gross sales progress regardless of a difficult enterprise atmosphere.

In addition to Vitara Brezza, the mannequin would compete with the likes of Hyundai Venue, Tata Nexon and upcoming merchandise from Kia Motors and Nissan. The City Cruiser would endear itself to the discerning clients who’re in search of extra from a compact SUV, TKM mentioned in a press release. The corporate will launch the compact SUV in its India line-up throughout the festive season to cater to the rising demand for compact SUVs in India, it added.

“With a customer-first strategy, TKM has all the time endeavoured to fulfil the aspirations of its clients with well timed introduction of recent merchandise and the Toyota City Cruiser is one other such effort to fulfill the evolving buyer wants,” TKM Senior Vice President (Gross sales and Providers) Naveen Soni mentioned.

The corporate hopes that the City Cruiser provides it a chance to welcome a brand new set of shoppers who not solely aspire to personal a Toyota SUV early in life, however would additionally prefer to expertise Toyota’s world requirements of gross sales and after-sales companies, he added.

In March 2018, Toyota Motor Corp and Suzuki Motor Corp had concluded a fundamental settlement for supplying hybrid and different automobiles to one another within the Indian market. As a part of the association, TKM already sources Baleno from Maruti Suzuki India and sells it as Glanza after ensuring modifications in design and options.