March 6, 2021

Swift completes 15 years with sale of over 22 lakh models: Maruti Suzuki



New Delhi: Maruti Suzuki India (MSI) on Tuesday stated its premium hatchback Swift has accomplished 15 years out there with gross sales of over 22 lakh models until date. Launched in 2005, Swift heralded the beginning of the premium hatchback section in India and has created a wonderful legacy, MSI stated in a press release.

With greater than 22 lakh prospects, the mannequin has been the primary premium hatchback for 14 years, it added.

The third era Swift has garnered near 30 per cent market share and likewise captured the highest place within the premium hatchback section in 2019-20, MSI stated.

“Model Swift was the primary mannequin that challenged many notions round hatchbacks. Greater than a automobile, it was a refreshing new thought course of. It was designed to be daring and aggressive, and on the similar time be dependable and economical,” MSI Govt Director(Advertising and Gross sales) Shashank Srivastava stated.

It had options supplied in a big automobile, modern, but practical interesting to a youthful viewers, he added.

“With a European contact and really feel, the hatchback additionally embodies the durability to deal with Indian highway situations,” Srivastava famous.