April 19, 2021

Royal Enfield forays into Japan, opens retailer in Tokyo



BENGALURU: Royal Enfield on Friday introduced the launch of its first standalone flagship retailer in Tokyo, Japan. Positioned in Suginami, Tokyo, the corporate, in an announcement, stated the shop would have a whole vary of bikes, attire and equipment along with spares and repair.
Royal Enfield CEO Vinod Okay Dasari stated, “Japan has an advanced motorcycling eco system and a matured using tradition. Not simply our bikes but additionally our full vary of purpose-built attire and equipment catering to using lovers.” The corporate entered the Japanese market with 5 fashions – the Bullet 500, the Basic 500, the Himalayan (411 cc), the Interceptor 650 and the Continental GT 650.