“Rohit Sharma is a world-class performer, an inspiration for the youthful technology and an icon. Rohit champions ardour, development, and efficiency – values that symbolize Oakley, thus making him a perfect match to symbolize and lead the model dialogue,” Ben Goss, Oakley world model director, stated in a press assertion.
As a long-time Oakley supporter, Sharma joins the likes of athletes corresponding to Virat Kohli and Yuvraj Singh who’ve endorsed the model up to now.
“As an athlete, it’s crucial that we use the right eyewear with optimum safety and clear imaginative and prescient,” stated Sharma, who might be sporting the model’s eyewear with specifically created sports activities lenses.
Oakley is current in about 2000 retail shops throughout multi-brand retailers and optical chains corresponding to Titan Eye Plus. The model, which began operations in India in 2009, can also be investing to extend its presence on marketplaces corresponding to Amazon, Flipkart, Myntra, Ajio and Tata Cliq.