April 20, 2021

Pepper Content material Funding: Pepper Content material raises $4.2 million in funding led by Lightspeed India



BENGALURU: Pepper Content material has raised $4.2 million in Collection A funding, led by Lightspeed India, because the content material providers market appears to be like to develop into new classes comparable to audio and video content material and new geographies like Southeast Asia.

The Mumbai-based startup, based in October 2017, brings collectively content material creators and companies on its platform, selling freelance or gig careers for creators.

Pepper Content material says it has greater than 30,000 content material writers, graphic designers, language specialists and editors on its platform.

It really works with over 400 prospects, together with Amazon, Swiggy, Paytm, Max Bupa, Apollo Hospitals and Adobe.

“Our mission is to disrupt all the content material creation business at scale and create a stronger, top quality, and extra organized ecosystem for content material creators,” mentioned Anirudh Singla, cofounder and CEO of Pepper Content material. “Think about us having the ability to construct digital content material groups for any firm globally.”

Pepper Content material mentioned creators on its platform have produced over 100,000 items of content material and have earned over $400,000 in charges during the last two years.

Within the final three months alone, it has added over 150 enterprises and SMEs as prospects and is witnessing 25% month-on-month development in revenues, the corporate mentioned.

“We’re proud to accomplice with Anirudh and his workforce with a imaginative and prescient to make use of the Pepper market platform to allow any firm world wide to supply content material on-demand, with top quality, and at scale,” mentioned Dev Khare, Associate at Lightspeed India. “Not solely is each firm a software program firm as of late, however each firm is a content material firm.”

Aside from Lightspeed, a slew of angel traders, together with Upwork founder Beerud Sheth, Coinbase CTO Balaji Srinivasan, Unacademy cofounder Gaurav Munjal and AngelList’s Utsav Somani additionally participated in Pepper Content material’s Collection A funding spherical.