March 8, 2021

Hyundai Motors goals to strengthen its SUV lineup in India



Hyundai Motor India plans to additional consolidate its SUV portfolio within the nation because the vertical continues to outshine different segments and drive passenger automobile gross sales within the home market, in response to a high firm official. The corporate, which is the second-largest passenger automobile maker within the nation, can be gearing as much as deliver a seven-seater mannequin within the nation.

“The SUV phase is the market driver at present. We’ve an edge globally in terms of SUVs. So, going forward we’re going to additional strengthen our lineup within the nation,” Hyundai Motor India Ltd (HMIL) MD and CEO SS Kim advised PTI.

The corporate led the SUV area within the nation with gross sales of 1.eight lakh items in 2020. It sells fashions like Venue, Creta and Tucson out there. SUV gross sales have been witnessing an upward development within the nation within the current years. Â

In 2019, SUV gross sales have been 25 per cent of the overall passenger automobile gross sales. In 2020, the sale contribution of the phase rose to 29 per cent and in January this 12 months it surged to 33 per cent.

When requested if the corporate is planning to launch an MPV within the nation, Kim mentioned: “There may be market demand for multi seater automobile so we’re getting ready some product and hopefully sooner or later we will introduce one thing new, not particularly a multi goal automobile (MPV) however a automobile with multi seating configuration.” He nonetheless didn’t share the launch timeline or different particulars concerning the mannequin.

The automaker sells 11 fashions within the nation however doesn’t have an MPV in its product lineup. Commenting on exports, Kim mentioned the pandemic has impacted the corporate’s shipments over the previous couple of months. He nonetheless famous that with issues getting higher in lots of geographies the world over, the export volumes of the corporate would now be growing considerably.

Through the April-January interval of this fiscal 12 months, Hyundai led the phase with dispatch of 82,121 items, down 47.01 per cent from the year-ago interval. Kim additionally famous that the corporate would proceed to supply diesel merchandise within the nation because the demand for such fashions was very robust in some states.

“We are going to proceed with manufacturing and sale of diesel vehicles in lots of segments. If a buyer desires some product, we are going to give that as we are a buyer centric organisation,” he mentioned. On authorities insurance policies, Kim famous that initiatives like Manufacturing Linked Incentive (PLI) scheme would assist the corporate additional strengthen its abroad shipments.

“Authorities help is essential for the business, not solely within the home market but in addition for exports. From the corporate perspective we have been the primary OEM which began exports of Made in India merchandise,” he mentioned. With new gamers coming in, authorities help is all of the extra crucial now, he added. Kim famous that it will be very helpful for the home auto business if they might get some help from the federal government.

“Authorities is predicted to provide a top level view of the PLI scheme within the first week of March, so we’re very intently following that. We’re dedicated to the Aatmanirbhar initiative and the PLI scheme is not going to solely increase the expansion within the business but in addition mission the nation as a really robust manufacturing base,” he mentioned.

When requested concerning the firm’s stand on the upcoming second part of the company common gasoline effectivity (CAFE) and real-time driving emission (RDE) check norms, Kim mentioned the implementation of the initiatives would result in a rise in materials prices, and it’ll finally result in worth improve of automobiles as nicely.

“We’re afraid that worth improve may have a adverse influence when it comes to market demand and it may result in a low demand state of affairs. So if the federal government decides for perhaps one 12 months or three 12 months deferment that shall be very useful out there restoration,” he added. The automaker has the required know-how and could be able to observe the rules if the federal government decides to implement them from the unique timeline, he added.