May 15, 2021

Harley-Davidson says working with associate Hero to make sure easy transition for patrons in India



New Delhi: American cult-bike maker Harley-Davidson on Saturday stated it’s working with its new associate Hero MotoCorp to “guarantee a easy transition” for its clients in India, together with after-sale companies and guarantee. Final month, Harley-Davidson and Hero MotoCorp introduced their partnership for the Indian market.

They’ve inked a distribution settlement, below which Hero MotoCorp will promote and repair Harley-Davidson bikes. It is going to additionally promote components and equipment and common merchandise driving gear and attire by a community of brand-exclusive Harley-Davidson sellers and Hero’s present dealership community in India.

Harley-Davidson Managing Director (Asia Rising Markets and India) Sajeev Rajasekharan stated in a press release, “As we alter our enterprise mannequin in India, we’re happy to be persevering with our journey within the nation along with Hero MotoCorp. We’re working carefully with Hero to make sure a easy transition for our riders.”

He additional stated the corporate is offering its riders with updates as accessible.

The agency has assured them that Harley-Davidson motorbike, components and equipment and common merchandise gross sales, in addition to after-sale companies, guarantee and H.O.G. (Harley House owners Group) actions will proceed from January 2021 onwards, he added.

After the corporate introduced its exit from India in September, Harley-Davidson’s sellers stated they’re taking authorized motion in opposition to the US bike producer over measly compensation.

The Federation of Car Sellers Associations stated the exit of the American cult-bike maker would result in a lack of as much as Rs 130 crore for the model’s seller companions within the nation together with job lack of as much as 2,000 staff throughout the bike maker’s dealerships.