In a press release issued by Emami, the corporate stated “vital utility has already been made to the related authorities.”
Nevertheless, it couldn’t be ascertained whether or not Emami is launching a brand new product underneath Emami Glow & Good-looking or is it a relaunch and rebranding of its present males equity cream, Honest & Good-looking.
By the way, Emami is the market chief in males equity cream with round 65% share, trade executives stated.
HUL on Thursday renamed it is Honest & Pretty ladies equity cream as Glow & Pretty, whereas the lads vary has been renamed as Glow & Good-looking.
“We’re shocked to be taught of HUL’s determination to rename its males’s vary of Honest & Pretty as Glow & Good-looking….Though shocked, we’re not shocked to notice HUL’s unfair enterprise apply, which has been prevalent repeatedly to wreck our model picture. It goes to show Honest and Good-looking’s sturdy model fairness available in the market that the competitors is cautious of,” an Emami spokesperson stated.
She stated the corporate is consulting authorized specialists to deal with this additional.